So, to find the most appropriate keywords, you can use SEMrush . This is one of the main Inbound Marketing tools because it shows a report on the term you are considering for your content. It indicates the search volume, market competitiveness, estimated bids for ads and even gives tips on related terms.
Finally, we cannot forget about Google Analytics . After all, it is essential for any business, especially for e-commerce, to use this tool.
Analytics creates a complete analysis of your pages, showing the flow of visitors , their behavior within the site, the time they spend browsing the pages, the most accessed content and much more.
It is important to emphasize
That marketing must always brazil email list be guided by numbers and results in order to have good effects. To achieve this, relying on Analytics makes a lot of sense!
Google Analytics is also useful for those who do not have an e-commerce site. It can be used to analyze data and other conversions other than purchases, such as lead generation, understanding the behavior of visitors to a page, their origin, among others.
Brings the public closer
The first major benefit is the connection with the audience. In this type of content, the broadcast encourages direct communication with each viewer, reducing the distance between the company and the customer.
Online streaming platforms
often have a comment feature, which allows listeners to comment in real time on what is being discussed in the live afb directory broadcast, guiding the content.
Increase engagement
Engagement is one of the thus maximizing the effectiveness most important factors in live content. People tend to interact more and more in online broadcasts, through likes and comments.
The announcer can also encourage this engagement by asking people to comment on specific topics to further increase this number.