A separate those users who have made a purchase from those who ultimately did not.
Many times, users put items in their shopping carts but do not complete the transaction . These customers were close to making a purchase decision, but something happened, something was missing, and we need to bring the whatsapp data m back, reach out to them, and help them make the purchase. This is an excellent strategy to improve your ROI .
Take advantage of the benefits of cross-selling
Imagine a person has come into your store and happily purchased the pair of women’s dress shoes. It occurs to you that they would probably enjoy them more if they could pair them with a matching shirt. Perhaps this is a welcome offer for this person and a new sale for your store.
Creating a list for this type of person is essential. Based on the purchase they made, you can offer them complementary products , based on two ideas: that this person is already your client, they know you, they know the quality of your products and, on the other hand, you know what they bought. You have that valuable information and you know how to use it.
Some tips for implementing your Remarketing campaigns
If you are new to Remarketing, you may find these tips very useful. Follow them and then tell us about them.
Set up all the Remarketing lists you consider important to then run your ads. Some examples could be: those who visited your pricing section, those who subscribed to your blog, those who bought products worth more than X amount, those who viewed more than 3 sections of your site, etc. It’s up to you.
Remember to create a specific list for those users who have already purchased on your site. You can also segment by type of product purchased to then implement the cross-selling strategy.
Limit the frequency of ads to avoid overwhelming the user.
Always, always personalize the message depending on the list it is addressed to.
You already have a pretty good idea of what Remarketing is and how it can benefit your busin singapore data ess. Now it’s your turn. Become the conversion detective by searching for potential customers on the web!
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