There are many more Email Marketing actions that you can carry out to support your clients and give them all the help they need.
Here we mention some more :
– Add links in Welcome Emails that lead to the support page.
– Suggest complementary products when a customer makes a purchase.
– Periodically suggest products that your customers have previously phone number library purchased and will need again. For example, send a shopping list every two weeks, with what the user usually buys.
– Offer assistance to users who stop for
A a certain amount of time when looking at the prices of a product you offer.
– Send account balance updates .
Masters of Transactional Marketing
Want to go further? Offer complementary services for these types of deliveries and surprise your users with unexpected information and features.
Airbnb sure knows how to take advantage of these possibilities! If you’ve ever used it, you’ll have noticed that when you make a reservation, you receive a confirmation email that includes all kinds of information that will be useful for your trip .
You get a map of the area around your chosen location, directions from the airport, house rules, and information about payment and cancellation logistics. Really everything you need to start a great experience !
Amazon is another great example of this strategy . It goes beyond sending a confirmation email when a user makes a purchase. By clicking on the order number, you can access your order, track it, write comments about your experience or buy other products.
Finally, we cannot forget to mention Uber
A when it comes to Transactional Emails. Not only does the receipt include payment details, the route you took, and a suggestion for you to refer the service to your acquaintances, but it also offers a link so you can clear up any doubts you may have with its turkey data Support team . Well done Uber!
A foolproof strategy
If your clients receive all this information and services automatically ethics of artificial intelligence in their email account, you will not only be building their loyalty in the long term, but it will also help you save time, effort and resources.
Your database will have a unique experience with your brand, receiving all the assistance they need, even sooner than expected. These types of actions, those that exceed consumer expectations , are what will make you stand out from your competitors and generate long-term relationships.
So think about how you could improve your company’s Customer Service with your Email service, and grow your business exponentially !
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