It’s no surprise that Instagram is our top pick! However, Pinterest is another platform to keep in mind. While they don’t have the same number of users as Instagram, they do have a very engaged audience that wants to shop.
Image from Pinterest
As many as 80% of the platform’s weekly Pinners say they find online shopping on Pinterest inspiring. Plus, its reach extends to the 40% of American households with an annual income over $150,000. If these stats don’t make you want to head to Pinterest right away, we don’t know what will.
To start selling on Instagram and Pinterest, create accounts on both platforms. For Instagram, you need a Facebook business account and an Instagram business account. Once you line database upload your product catalog to your Facebook Shop , Instagram will notice it , and shortly after, you will see the option to tag products.
For Pinterest, you must first apply for approval to use shoppable pins. Your store must be running on a platform like Shopify or BigCommerce. Once approved, Pinterest will automatically convert your existing product badges into shoppable pins based on your store data.
In the future, you can create new shoppable pins by pinning a product host events and ask attendees to join your email list and adding a link to the product page. Pinterest will automatically convert it to a shoppable Pin! It couldn’t be easier.
3: AI Chatbots
While artificial intelligence (AI) used to be out of reach for most e-commerce brands, it has become more accessible in recent years. The past year in particular has seen a rise in chatbots. These bots, some developed by generative AI services , can interact with customers, answer frequently asked questions, make product recommendations, and sometimes even place orders.
When done well, it really pays off. In fact, companies with good customer service have greater loyalty and higher retention rates . Chatbots can help you expand your customer uk data service efforts, ensuring that you respond to all of them promptly.
Their use will only become more popular in the coming years
Onboarding now ensures your brand is keeping up with customer expectations and delivering a great experience.
If a customer has a question, chances are they won’t place an order until they get an answer. Having a FAQ page is an easy way to answer common questions, but you need more. A chatbot, especially one built with the AI Chatbot Builder , is an easy way to allow customers to ask questions 24/7. The faster they get an answer, the more likely they are to go through with their order. That means more sales for you!
