As you already know, sending a promotional email can allow you to reach your target’s inbox with a personalized message in an affordable way . Prepare a special Campaign with all the details of your event and invite your subscribers to attend it .
Also, remember to prepare another Email Campaign as a reminder , to send email data one day before the big event. Don’t have an Email Marketing tool yet ? Try Doppler for free.
Video Marketing
Video Marketing has the ability to convert and summarize in images something that is sometimes difficult to synthesize in words. And in the year of Mobile Marketing, there is nothing better than that.
Don’t miss the opportunity to produce a video with all the reasons to attend you singapore data r event and then use other communication tools to spread the word.
Blogging
Because content is still king, blogging is essential for Event Marketing . Here are some ideas:
Post with general information about the event
Series of posts introducing each of the speakers.
Post with the reasons not to miss this great event.
Post about a specific topic that will be addressed at the event, making indirect reference to it.
Competitions
With so much noise out there, capturing your target’s attention won’t be so eas digital notifications can provide valuable y . To do so, you’ll also need to take integrated actions across different channels that guide your audience toward a specific goal .
Run a contest offering free tickets .
Start by publishing a post on your blog explaining what it is about and how to participate.
Then share your post on Twitter using the official hashtags and on Facebook using the event page.
Promote the contest in your Email Campaigns .
Create a contest-specific landing page on your event site (if you have one).
during
Everything is ready for your event to begin. However, this does not mean that everything will now be held in person. The line between online and offline has been definitively erased, and you will alternate your actions on both channels.
Use it to stimulate engagement between attendees and those who were unable to attend but are interested in what is happening. How?
